Finally.
Social Media Without the Soul-Crushing Anxiety.
A no-BS guide to showing up online, getting actual results, and not wanting to throw your phone into the ocean every five minutes
Once you have your copy, join the book club for live events and special bonuses!
Hi. I'm Kate Gilbert and I don't actually love social media.
Weird confession from someone who teaches social media for a living, right?
I've been guilty of rotting in bed scrolling TikTok for hours. I've felt the anxiety before hitting "post." I've compared myself to everyone else's highlight reel and felt like I was failing. And working with over 100 entrepreneurs and small businesses, I know that I'm not alone.
What I know
Use Summer to Build the Structure You’ll Rely on All Year
Ready to hit the ground running this fall? Summer Social Sprint transforms your posting panic into a content system that actually works with your beach days, BBQs, and lazy afternoons. No more scrambling for ideas between vacation plans or feeling guilty about inconsistent posting. We'll create a flexible content flow that lets you show up authentically without the stress—so you can focus on making memories while your audience stays engaged. Time to make this your most relaxed AND productive social media season yet. This is the same program as 30-Day Social Sprint, but run over an extended schedule.
Transform your existing content into fresh posts (no more reinventing the wheel each time)
Create engaging short videos without the production drama
Get unstuck with instant idea generators when your mind goes blank
Access quick tutorials for essential editing tools
You're already juggling a million things as a business owner.
You're already doing the sales calls, the customer service, the bookkeeping, the actual work you're good at. And then someone tells you that you ALSO need to be a content creator, a videographer, and a social media manager?
That's another full-time job on top of the one you already have.
You know you need to post. You know visibility matters. But content creation is the LAST thing you want to do because:
You have no idea what to say that won't sound boring or salesy
Every post takes forever because you're second-guessing every word
You open Instagram to post and three hours later you've posted nothing but watched everyone else's content
You're exhausted comparing yourself to competitors who seem to have it all figured out
Going on camera makes you want to hide under your desk
"Marketing yourself" feels gross when you just want to do good work
You didn't become a business owner to become a content creator. This book gets that.
Once you have your copy, join the book club for live events and special bonuses!
What is this book?
Summer Social Sprint
Use Summer to Build the Structure You’ll Rely on All Year
Ready to hit the ground running this fall? Summer Social Sprint transforms your posting panic into a content system that actually works with your beach days, BBQs, and lazy afternoons. No more scrambling for ideas between vacation plans or feeling guilty about inconsistent posting. We'll create a flexible content flow that lets you show up authentically without the stress—so you can focus on making memories while your audience stays engaged. Time to make this your most relaxed AND productive social media season yet. This is the same program as 30-Day Social Sprint, but run over an extended schedule.
Transform your existing content into fresh posts (no more reinventing the wheel each time)
Create engaging short videos without the production drama
Get unstuck with instant idea generators when your mind goes blank
Access quick tutorials for essential editing tools
“Social Media Group Therapy is smart, funny, and refreshingly no-BS. It feels like a friend cheering you on while giving you the structure and support you actually need. With clear frameworks, standout visuals, and genuinely useful exercises, this book turns social media from something overwhelming into something doable. You don’t just feel better reading it. You feel ready to act..”
—Tinka Markham Piper, Home Organizer
This Isn't another frickin "JUST HUSTLE HARDER" marketing book! Nobody needs that.
This book doesn't tell you to do more. It helps you deal with why you hate posting in the first place.
You'll get:
The psychology behind why this feels so hard. The actual neuroscience of social media addiction, and why the platforms are designed to make you feel terrible. (Not an accident.)
Permission to feel all your feelings. Jealousy, embarrassment, fear of judgment. All of it, addressed head-on with room for reflection and real talk.
A system that actually works. My "Laundry Method" for batching content so you can create efficiently and get back to your actual life.
Boundaries that protect your mental health. How to curate your feed, block without guilt, handle criticism, and avoid the scrolling black hole.
Simple tricks for staying focused. The Post-it Trick and other strategies to help you stay on task instead of getting lost for three hours.
A path to authentic, aligned posting. Find your voice, embrace the cringe, show up as yourself. Not some polished, perfect version that doesn't exist.
What's inside?
Summer Social Sprint
Use Summer to Build the Structure You’ll Rely on All Year
Ready to hit the ground running this fall? Summer Social Sprint transforms your posting panic into a content system that actually works with your beach days, BBQs, and lazy afternoons. No more scrambling for ideas between vacation plans or feeling guilty about inconsistent posting. We'll create a flexible content flow that lets you show up authentically without the stress—so you can focus on making memories while your audience stays engaged. Time to make this your most relaxed AND productive social media season yet. This is the same program as 30-Day Social Sprint, but run over an extended schedule.
Transform your existing content into fresh posts (no more reinventing the wheel each time)
Create engaging short videos without the production drama
Get unstuck with instant idea generators when your mind goes blank
Access quick tutorials for essential editing tools
The Ground We'll Cover Together:
First. Why these platforms make you feel terrible, and who this is for
Foundations. Why should you even post and why playing the long game beats chasing virality.
Feelings. Every emotion that's holding you back (jealousy, imposter syndrome, perfectionism, fear of failure, and yes, cringe) with tools for handling each one.
Focus. Staying sane in a distraction machine, protecting your time, and actually getting things done.
Flow. The Laundry Method, batching content, and why repetition isn't boring.
Furthermore. Wrapping up, post idea worksheet, and resources.
Once you have your copy, join the book club for live events and special bonuses!
Who's it for?
Summer Social Sprint
Use Summer to Build the Structure You’ll Rely on All Year
Ready to hit the ground running this fall? Summer Social Sprint transforms your posting panic into a content system that actually works with your beach days, BBQs, and lazy afternoons. No more scrambling for ideas between vacation plans or feeling guilty about inconsistent posting. We'll create a flexible content flow that lets you show up authentically without the stress—so you can focus on making memories while your audience stays engaged. Time to make this your most relaxed AND productive social media season yet. This is the same program as 30-Day Social Sprint, but run over an extended schedule.
Transform your existing content into fresh posts (no more reinventing the wheel each time)
Create engaging short videos without the production drama
Get unstuck with instant idea generators when your mind goes blank
Access quick tutorials for essential editing tools
You're a small business owner who knows you SHOULD be on social media but absolutely dread it
You have a million other things to do and social media feels like yet another exhausting job
You compare yourself to everyone else and feel like you're constantly falling short
You spend more time scrolling than actually creating
You're terrified of being judged or looking stupid
You feel icky about "marketing yourself" and just want to help people
You've tried all the tips and tricks but the anxiety doesn't go away
You give a shit about other people.
You have something valuable to offer. I want to make sure the world knows about it.
“If you want a no-nonsense, supportive friend to help you feel saner and more effective on social media, this is your book. It's approachable, easy to read, and full of insight. Highly recommend!”
—Mitali Ruths, Author
Once you have your copy, join the book club for live events and special bonuses!
What people say about working with me
"Kate really cares, she is clear and concise and generous with her expertise, so you can confidently communicate your message to prospective clients in person or social media."
"You blow my mind! Every time we get on Zoom there is more than one gem that you drop on me. Even though I oversaw the management of a brand's social media for a decade, and attended many social media conferences with many "experts" and "brand managers" there are so many insights that ONLY YOU have ever shared. This is real world, executable information and I will be singing your praises to anyone who will listen."
—Kait H, Yarn Store Owner
"When I sought out Kate's help, I was stuck in my Instagram numbers, and losing jobs because 'I wasn't popular enough' I knew I had to court the algorithm more effectively, but nothing I did seemed to work and I was frustrated and exhausted by the uphill battle of it all. After taking Kate's advice, my numbers started to climb, and within the month l hit my goal. Now, four months later, that number has doubled! And I have several new commissions which have to be because of my improved visibility. I owe so much of this to the Sprint program."
—Julia F-C, Designer
"Things are going amazing!! I feel like I am so much clearer on where I want to be and what I provide. Something that I've never taken the time to do until this course.
In terms of goals with this course I feel like I'm ahead of the game. Which has really made me want to take more action in my business as a whole.
I'm feeling really good about where I'm headed."
—Carmen T, Human Design Mentor
About me
I now provide the support that I always wanted as an entrepreneur
After founding and running an online magazine for ten years, I transitioned to helping solopreneurs and small businesses get more done in less time, with less stress and more style. I have assisted clients with everything from course creation and branding redesigns to social media strategy and project management. I ask the hard questions to energize you and get you moving forward to reach your goals. Book a discovery call to see how I can help you build momentum in your business.
Here are the sorts of things I've done in VIP Days
A non-exhaustive list!
1.
Support and Accountability
Sometimes you just have to talk it out. I'm there to ask you tough questions, listen to your problems. and brainstorm solutions.
2.
Social Media Strategy and Planning
We created a content plan in a well-organized spreadsheet with fine-tuned messaging that speaks to your target audience.
1.
Support and Accountability
Sometimes you just have to talk it out. I'm there to ask you tough questions, listen to your problems. and brainstorm solutions.
2.
Social Media Strategy and Planning
We created a content plan in a well-organized spreadsheet with fine-tuned messaging that speaks to the target audience.
3.
Mini-course offer with a simple funnel
I created an easily repeatable email sequence and landing page for a new offer of a series of monthly mini-courses.
4.
Shot a series of short video for social media
We spent three hours creating a series of short videos to be used on Instagram, LinkedIn, and YouTube
3.
Mini-course offer with a simple funnel
I created an easily repeatable email sequence and landing page for a new offer of a series of monthly mini-courses.
4.
Shot a series of short video for social media
We spent three hours creating a series of short videos to be used on Instagram, LinkedIn, and YouTube
5.
Branding Audit & Templates
We made some minor tweaks to branding, including packaging, typography, and social media templates
.
6.
YouTube Audit & Templates
I fine-tuned the messaging, settings and layout of the channel. I also created a library of templates for thumbnails, endcards, video descriptions and an upload checklist to keep everything running smoothly.
5.
Branding Audit & Templates
We made some minor tweaks to branding, including packaging, typography, and social media templates
6.
YouTube Audit & Templates
I fine-tuned the messaging, settings and layout of the channel. I also created a library of templates for thumbnails, endcards, video descriptions and an upload checklist to keep everything running smoothly.
This is just a fraction of the things I've helped with!
I've also designed cookbooks, created baking videos, and even made a professional the sticker chart of their dreams for motivation!
If you're wondering if your project is a good fit for a VIP Day...
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